Samsung Plans to Launch Affordable Foldable Phone in 2024

In a groundbreaking move, Samsung is poised to shake up the foldable phone market with the launch of an affordable mid-range device in 2024. The South Korean tech giant, credited with pioneering foldable phones, is responding to consumer demands for more accessible options. According to supply chain sources, Samsung aims to cater to a broader audience by providing a foldable phone that balances innovation and affordability.

The move comes amid the success of the Galaxy Z Flip and the Galaxy Z Fold 5, which, while innovative, come with hefty price tags starting at $999 and $1,799 respectively. The new mid-range offering is expected to fill a crucial gap, potentially providing a foldable device priced below $999.

While details about the device remain scarce, questions arise about the compromise between affordability and durability. Consumers are understandably concerned about potential corners being cut in terms of the device’s robustness. However, industry watchers speculate that Samsung is likely to maintain durability standards while making some compromises on specifications to keep costs in check. Striking this delicate balance is crucial to ensuring the success of an affordable foldable phone in the market.

The launch is anticipated to coincide with Samsung’s unveiling of other foldable phones in the coming year. As more information becomes available in the following months, consumers can expect a comprehensive overview of the mid-range foldable device’s features and specifications. Samsung’s commitment to making foldable technology accessible to a wider audience marks a significant step in the evolution of smartphones, promising an exciting and affordable future for foldable phones. Stay tuned for further updates on this innovative development.

Source: TrendForce